And how AI might change the game
I've been obsessed lately with the idea of “forever problems.”
These are the problems you were just as likely to hear about ten years ago as you are today. When you go hunting for problems, you tend to find the forever ones and can easily become fixated on solving them. Forever problems are like a muse that pulls product developers and founders in. Most never fully escape their orbit.
There is hope, though. During any major technology, consumer, or geopolitical shift, there is often a chance to revisit these problems and test whether there is a new angle. For example, mobile phones allowed product teams to revisit the forever problem of coordinating people and information across contexts and to tackle it in a new way.
In the realm of strategy development, strategy deployment, goal setting, and resource planning tools, AI is creating a similar catalyst. We're leaning into these shifts, but we need to be intentional and work to avoid the traps.
— John